Nemours Music Girl
Direction, Motion
Agency: Fry Hammond Barr
Client: Nemours’ Childrens Hospital
Produced: Stardust
The campaign combines hand-drawn cel animation with dream-like live-action, capturing a sense of childlike imagination and endless possibility. It imagines what a child’s future might hold thanks to Nemours’ cutting edge technology and specialized medical care. In “Backyard Girl” a girl playfully runs through a lush yard surrounded by a flurry of animated flowers and animals, “Musical Girl” stars an aspiring youngster rocking out through the halls of her school, and “Baseball Boy” features a boy with dreams of baseball stardom. Each of the spots blends footage of a child with whimsical pops of cel animation that come to life across each frame.
