Lake Tahoe Visitors Assoc.
Direction, Motion
Agency: Magner Sanborn
Client: Tahoe South
Produced: Stardust
We joined forces with acclaimed Finnish Illustrator, Kustaa Saksi, to create this vibrant and playful rebrand for Tahoe South and the Lake Tahoe Visitors Authority. “Truth or Dare” combines the natural beauty and expansiveness of Lake Tahoe with the wild and imaginative illustrations to deliver a light-hearted and colorful treat. With intricate patterns and tricks of scale, we had a ton of fun taking Saksi’s illustrative inspiration and bringing it to life in this truly unique and collaborative piece.